Oribe Bright Blonde Essential Priming Serum - 100ml

Oribe Bright Blonde Essential Priming Serum: Toning Primer Serum for Radiant Blonde

Oribe Bright Blonde Essential Priming Serum is the first and most important step in blonde hair care. The special formula with violet and pearlescent pigments instantly tones, neutralizes unwanted yellow tones, and gives hair an inner radiance. The serum replenishes lost moisture, protects against heat up to 232°C, and strengthens weakened, damaged hair, making it soft, elastic, and shiny. An ideal foundation for styling that prepares hair for further styling.

The secret of the serum's effectiveness lies in its unique formula, combining toning, moisturizing, and protective components. Violet and pearlescent pigments neutralize yellow tones and give hair a cool, noble shade with multifaceted shine. Glycerin and hyaluronic acid intensively moisturize and retain moisture inside the hair, restoring its softness and elasticity. Hydrolyzed vegetable protein strengthens the hair structure, repairing damaged areas and preventing breakage. Multi-UV protection prevents color fading from sun exposure.

The signature Oribe Signature Complex with extracts of watermelon, lychee, and edelweiss protects hair from oxidative stress, photoaging, and destruction of natural keratin, preserving health and shine. The serum is safe for colored hair and hair after keratin straightening, and is free of sulfates and parabens. The exquisite Côte d'Azur fragrance with notes of bergamot, jasmine, and sandalwood turns hair care into a true ritual of pleasure.

How to Use:

Apply the serum to towel-dried hair before styling, distributing evenly along the entire length. Do not rinse. For best results, use in conjunction with Bright Blonde shampoo and conditioner.

Ingredients: